Adding voice search to your app is a great way to improve user experience. According to a comScore report, more than 50% of searches will be done through a smart assistant by 2020. This growth will likely generate substantial margins for you. Here are some tips from Novateus to help you get started. Adding voice search to your app is easy, and you can make it happen within minutes. Just follow these guidelines to make it as convenient as possible.
Voice Search is A Valid Use Case for SEO
For the past few years, Google has focused on improving its voice-driven services, such as Google Now, and the company has released a new version of its search engine called Hummingbird that includes support for voice searches. This update significantly changed how Google searches, giving searchers more context and meaning to their queries. It also laid the groundwork for voice search technology. Using the voice-activated interface, users simply speak the keyword and Google will do the rest. This is just like typing the same query into Google.
For the time being, voice search will only affect a small percentage of SEO traffic, but it is an important factor to be aware of. As new technology catches on and more people start using voice-activated systems, SEO practitioners should monitor the impact and adapt their strategies accordingly. In the near future, voice search is likely to replace text-based searches. This means that local SEO will become even more important.
It’s Becoming More Accepted
In spite of the challenges associated with implementing voice search into apps, this technology is gaining ground. In fact, 55% of households in the US are expected to have smart speakers by 2022. As 5G networks come online, this number will likely increase. Even if it is still a few years away, voice search will become the new norm for mobile devices. This trend will likely continue for some time to come.
First of all, you should make sure to optimize your website for voice search. This will help you rank higher in voice searches and give you the advantage of displaying relevant content. In addition to that, you must write your content in a conversational manner. Voice search queries generally follow the same structure. As such, you should focus on writing conversational content to make the process as smooth as possible. This will help you get more visibility and get more customers.
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It’s A Conversation Between A Human User and A Computer
The key to the success of voice search is to provide a rich user experience. In order to do this, marketers must develop intelligent content. While content should be structured to provide traditional SEO value, it must also be written in a conversational tone to ensure it will be understandable to a voice engine.
First of all, Top software companies in Houston should remember that not everyone uses voice search the same way or for the same reason. They should know the demographics of their target audience before implementing a voice search strategy. Gen Z and millennials are more likely to use voice search than older generations. Furthermore, different groups use voice search on different devices. Some prefer using mobile voice assistants, while others prefer smart speakers.
It’s More Likely to Be Local Based Than Text Searches
You can take advantage of this by creating a location-based search option for your app. This type of search is 3x more likely to be local than text searches. By using location extensions, you can provide important information to customers, such as reviews, directions, and the hours of operation. These features can also improve your app’s search engine optimization (SEO).
According to a recent report by Mary Meeker, 70% of mobile searches are local. These searches also have a high local-focus, since people are more likely to look for local businesses when they are searching on their mobile devices. Also, voice search features a conversational tone, which is more likely to generate results for local businesses. So, if you have a location-based business app, you should consider adding this feature to it.
It Needs to Support Natural Language
In order to create a successful voice search for your mobile app, it’s important to support natural language. It’s important to give your users an experience that’s as natural and seamless as possible. This means that you should integrate voice search as tightly as possible into your app. The first step in creating a voice search for your app is to implement a speech recognition tool. These tools work across all platforms and allow your users to make corrections with their speech.
Luckily, there are many ways to add voice search to your mobile app. Adding voice search to your app doesn’t require you to build speech recognition technology or text-to-speech synthesizers from scratch. Larger companies, on the other hand, may have the budget to build such tech directly into their apps. Even if they don’t, it’s still possible to build a custom solution that integrates the technology.